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Summary

The Program Manager drives revenue growth for VMware by Broadcom products at CDW through strategic program development, seller enablement, and integration across corporate and government segments. The role optimizes partner relationships, manages marketing agreements, and maximizes profitability while delivering superior customer experience.

Key Responsibilities: Growing revenue and profitability for assigned product categories, managing marketing agreements and incentive programs, and developing strategies to increase sales and gross profit opportunities. The role involves analyzing program performance, maintaining certifications and partnerships, working cross-functionally with sales and presales teams, and mentoring junior team members.
Skills & Tools: Strong communication and business acumen with strategic agility and proficiency in Microsoft Office applications. Demonstrated ability to analyze complex information, develop competitive positioning, maintain expert product knowledge, and build trusted partnerships across multiple stakeholders.
Qualifications: Bachelor's degree required with 5 years of sales/marketing experience or equivalent related experience. Proven leadership engagement skills and ability to manage complex programs and cross-functional initiatives.
Location: Hybrid in Chicago, Illinois, United States
Compensation: $86,000 – $122,400/year

Job Description

liETtVLaARqgmMEbYzHNNLIzUPcdfPrwhYtVK7Qa.png Fast Facts

CDW is looking for a Program Manager to drive revenue through product integration, enablement of sellers, and development of programs within their corporate and government segments.

liETtVLaARqgmMEbYzHNNLIzUPcdfPrwhYtVK7Qa.png Responsibilities: Key responsibilities include growing revenue, developing strategies to increase sales, managing marketing agreements, and enhancing operational efficiencies.

liETtVLaARqgmMEbYzHNNLIzUPcdfPrwhYtVK7Qa.png Skills: Candidates should possess strong communication skills, business acumen, strategic agility, and proficiency in Microsoft Office applications.

liETtVLaARqgmMEbYzHNNLIzUPcdfPrwhYtVK7Qa.png Qualifications: A bachelor's degree and 5 years of sales/marketing experience or equivalent experience in a related field is required, along with proven leadership engagement skills.

liETtVLaARqgmMEbYzHNNLIzUPcdfPrwhYtVK7Qa.png Location: This position is located in Chicago, Illinois, United States.

liETtVLaARqgmMEbYzHNNLIzUPcdfPrwhYtVK7Qa.png Compensation: $86000 - $122400 / Annually




Description

At CDW, we make it happen, together. Trust, connection, and commitment are at the heart of how we work together to deliver for our customers. It’s why we’re coworkers, not just employees. Coworkers who genuinely believe in supporting our customers and one another. We collectively forge our path forward with a level of commitment that speaks to who we are and where we’re headed. We’re proud to share our story and Make Amazing Happen at CDW.

Job summary

The Program Manager is responsible for driving revenue through the integration of products, enablement of sellers, and development of programs for their respective category across CDW business segments (Corporate / Government). The incumbent is responsible for administration of tools related to incentive programs to assist CDW in growing profitable revenue while delivering a superior customer experience. This role’s primary goal would be to optimize our partner relationship to execute on our marketing agreements, manage funding and expenses to maximize gross profit opportunities, and increase communication of initiatives across the organization. The role will focus on enrollment and applications of new incentive programs/agreements and maximizing existing. This includes optimizing process and procedures for gross profit generating programs down to the customer level through our solution architects and sales; improving tools, processes, and resources to support selling; adding operational efficiencies to better scale; and helping align the presales team with Sales and PPM to support growth in both revenue and profit.

What you’ll do

  • Grow revenue and overall profitability for assigned product category
  • Analyze complex industry information to identify, develop and execute strategies to increase sales. Maintain expert knowledge of product portfolio within respective category
  • Develop and articulate competitive positioning and differentiation of brands within category
  • Manage, track and process milestones for marketing agreements, enablement initiatives, and additional Gross Profit generating programs. Analyze programs before, during, and after execution to provide measurement and impact to category performance
  • Develop trusted partnership with Strategic Sales leaders, presales specialists, sales, and PPM to provide a platform for operational efficiencies and process improvements
  • Act as central point for maintaining certification levels for specializations and partner program enrollments and the development or enhancement of our tools, resources, reporting and process improvements
  • Work strategically with marketing to develop or maximize opportunities that promote the awareness of assigned category and increase customer penetration
  • Assist in creation and execution of the Business Plan for the respective category
  • Identify key stakeholders, align priorities, lead execution, and drive consistency around category programs and communications across organization
  • Engage with multiple strategic brands to communicate category initiatives, resources, and sponsorship opportunities
  • Mentor and coach junior team members

What we expect of you

  • Bachelor’s degree + 5 years sales/marketing experience/project management, OR
  • 9 years’ experience in sales/marketing/project management, OR
  • 4 years CDW PPM experience + 5 years in sales/marketing/project management

Preferred skills, experience, and qualities needed

  • Exceptional verbal and written communication skills with the ability to effectively interact with all stakeholders
  • Proven ability to engage with executive leadership effectively and strategically
  • Demonstrated ability to build and maintain strong business relationships
  • Proficient in Microsoft Office applications
  • Expert financial and business acumen
  • Exceptional strategic agility and analytical skills
  • Expert presentation skills
  • Proven track record of driving results

Pay range: $86,000 - $122,400 depending on experience and skill set

Annual bonus target of 10% subject to terms and conditions of plan

Benefits overview: https://cdw.benefit-info.com/

Salary ranges may be subject to geographic differentials

We make technology work so people can do great things.  

CDW is a leading multi-brand provider of information technology solutions to business, government, education and healthcare customers in the United States, the United Kingdom and Canada. A Fortune 500 company and member of the S&P 500 Index, CDW helps its customers to navigate an increasingly complex IT market and maximize return on their technology investments. Together, we unite. Together, we win. Together, we thrive.

CDW is an equal opportunity employer. All qualified applicants will receive consideration for employment without regards to race, color, religion, sex, sexual orientation, gender identity, national origin, disability status, protected veteran status or any other basis prohibited by state and local law. 

CDW is committed to fostering an equitable, transparent, and respectful hiring process for all applicants. During our application process, CDW’s goal is to get to know you as an applicant and understand your experience, strengths, skills, and qualifications. While AI can help you present yourself more clearly and effectively, the essence of your application should be authentically yours. To learn more, please review CDW's AI Applicant Notice.

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