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Summary

The Director of Sales Development leads a team of Partnership Development Managers and Territory Support Representatives to build qualified pipeline and drive sales development activities for Edmentum's K-12 education technology solutions. This role is critical for positioning the company as a market leader while building a high-performance, accountable sales development function.

Key Responsibilities: Manage the qualification process for inbound and outbound prospects, achieve monthly and quarterly team goals, execute outbound campaigns in partnership with Marketing and Field Sales, and develop sales best practices and team culture. Also responsible for recruiting, hiring, training, and coaching sales staff while maintaining accurate SFDC data and recommending process improvements.
Skills & Tools: Requires strategic and systems thinking, superior leadership and team building capabilities, proficiency with CRM software (Salesforce), prospecting and social media tools (LinkedIn, Twitter), and strong written and oral communication skills. Must demonstrate results-oriented mindset, problem-solving ability, business acumen, and ability to lead organizational change.
Qualifications: Bachelor's degree or equivalent experience in K-12 education preferred, with a minimum of 4+ years leading an outbound Sales Development Team. Must have demonstrated success with CRM software, understanding of prospecting methodologies, and proven ability to manage and motivate sales teams.
Location: United States
Compensation: Not provided by employer. Typical compensation for this role is $110,000 – $145,000/year based on title, seniority, and location.

Job Description

WHAT IS THE POSITION

The Director of Sales Development is responsible for creating the strategy and leading a team of Partnership Development Mangers (PDR) and Territory Support Representatives (TSR) to consistently achieve/exceed monthly, quarterly, and annual sales development activities including, but not limited to, identifying and filling pipeline with qualified leads, partner with Marketing and Regional Vice Presidents to identify and adjust prospecting efforts and supporting the beginning of the sales cycle when applicable. The Director of Sales Development will be responsible to hire, train, manage, and coach world-class sales talent and demonstrate the Edmentum mission, vision, and values by creating a culture of accountability, data-driven decision making, and high performance. The ideal candidate will model Customer Obsession with a focus on leveraging our portfolio of products to provide the best solutions for our customers; and in doing so, positioning Edmentum as the leading provider of technology enabled learning solutions.

WHAT YOU WILL DO

• Manage the qualification process for inbound and outbound prospects to generate qualified opportunities;

• Achieve and consistently exceed monthly and quarterly PDR/TSR team goals;

• Execute on outbound campaigns to achieve sales qualified lead goals by designing, managing, and reporting strategy and plan in partnership with Marketing, Field Sales and other internal partners.

• Develop and maintain PDR best practices, pitches, and objection handling.

• Develop sales lead professionals by establishing a positive team culture that encourages and motivates members to realize their maximum potential.

• Promote collaboration across all appropriate departments to meet company / customer strategic objectives.

• Recruit, hire, and develop sales staff in accordance with company policies, standards, and practices.

• Consistently utilize sales systems, tools and management methodology to build and sustain a world-class sales team.

• Exercise a servant leader mindset to increase employee engagement and retention.

• Work with the Sales Enablement team to ensure all team members acquire relevant skills and knowledge to remain effective in role.

• Analyze historical data to recommend process improvements, identify problem areas and recommend solutions.

• Manage SFDC data entry to ensure all reports and dashboards are accurate and up to date.

WHAT IS REQUIRED

• Maintain working knowledge of industry, market, and competitive landscape including current educational trends, research, and state-specific requirements.

• Fosters a culture of inclusion and cross-functional collaboration

• Demonstrates integrity, ethics, and a commitment to Edmentum’s mission and values

• Bachelor's degree or equivalent experience in K12 education preferred.

• Must have a minimum of 4+ years leading an outbound Sales Development Team.

• Great understanding of prospecting and social media tools and vehicles including Linked In, Twitter, Blogs and monitoring tools

• Demonstrated experience and success utilizing Customer Relations Management (CRM) software to build, predict, and manage accurate data.

• Strategic and systems thinking skills

• Superior leadership and team building skills

• The ability to plan, organize, prioritize, and direct job responsibilities

• Results-oriented, with strong initiative

• Strong judgment and problem-solving skills

• Excellent written and oral communication skills

• Proven ability to successfully lead and manage change

• Strong business acumen

Application Deadline: 1/13/25

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