Public Relations Associate
IXL LearningSummary
Public Relations Associate at IXL Learning to support strategic communications initiatives and increase brand awareness across major EdTech brands including IXL, Rosetta Stone, and Dictionary.com. The role combines external media relations with internal communications efforts to shape conversations about the future of education.
Job Description
IXL Learning, developer of personalized learning products used by millions of people globally, is seeking a Public Relations Associate to support its strategic communications initiatives. You will collaborate with the PR Manager to increase our brands’ awareness through the media and award opportunities, and drive internal communications efforts that engage IXL Learning’s teams.
You’ll work with some of the largest brands in educational technology, including Rosetta Stone, Dictionary.com, and IXL, to shape the discussion about what the future of education will look like.
The ideal candidate is an excellent writer and storyteller with a strong editorial instinct: You know how to turn complex ideas into crisp prose, persuade diverse audiences, and build compelling narratives. You can proactively identify and secure media opportunities, have a knack for tying brands to current events and trends, and can work cross-functionally with partners. You’re creative, strategic, collaborative, and have an appreciation for the profound impact education can have on people's lives.
This is a full-time position in our San Mateo, CA headquarters office. The work schedule for this role is Monday-Friday in the office with the option to work from home one day per week.
WHAT YOU'LL BE DOING
Public Relations
- Develop strategy and execute tactics that grow IXL Learning’s presence in technology, education, and consumer media outlets
- Create press releases, pitches, statements, and other external communications materials for the press
- Identify and develop content for thought leadership opportunities
- Evaluate award opportunities and draft nominations that highlight IXL Learning's innovations
- Support proactive media relations projects, including researching reporters, building media lists, coordinating outreach and interviews, and pitching subject matter experts to discuss topical news events
- Focus on identifying new ways to tell IXL Learning's story and engage with target audiences at the intersection of technology and education
Internal Communications
- Inform, inspire, and engage colleagues through a variety of internal marketing and communications projects
WHAT WE'RE LOOKING FOR
- BA/BS degree
- 3-6 years of experience in corporate communications, public relations, and/or journalism
- Demonstrated track record as an excellent storyteller with exceptional writing skills across a variety of formats (e.g., articles, blog posts, award nominations, executive communications, bylines, press materials, etc.)
- An always-on media mindset, including a history of planning and carrying out proactive campaigns that resulted in positive media coverage
- An ability to fluidly navigate between strategy and the execution of tactics
- A dedicated self-starter and critical thinker
- Ability to multitask, prioritize projects, and meet deadlines while working with accuracy
- An interest in education and technology, and can learn about the intersection of the industries quickly
The base salary range for this full-time position is $75,000 to $90,000 + benefits. Our pay ranges are determined by role, level, and location. The range displayed on each job posting reflects the minimum and maximum target for new hire salaries for the position. Individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training.
ABOUT IXL LEARNING
IXL Learning is the country's largest EdTech company. We reach millions of learners through our diverse range of products. For example:
- 1 in 4 students in the United States uses IXL.com
- Rosetta Stone provides an immersive learning experience for 25 languages
- Wyzant is the nation's largest community of tutors, covering 300+ subjects
- Teachers Pay Teachers (TPT) is a comprehensive marketplace for millions of educator-created resources
Our mission is to create innovative products that will make a real, positive difference for learners and educators and we're looking for passionate, mission-minded people to join us in achieving this goal. We have a unique culture at IXL that fosters collaboration and the open exchange of ideas. We value our team and treat one another with kindness and respect. We approach our work with passion, tenacity, and authenticity. We find it immensely satisfying to develop products that impact the lives of millions and we are eager to have you join our team.
At IXL, we value diversity in age, race, ethnicity, gender, sexual orientation, physical and mental ability, political and religious beliefs, and life experience, and we are proud to promote a work environment where everyone, from any background, can do their best work. IXL Learning is an equal opportunity employer and does not discriminate against applicants and employees based on any legally protected category.
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